23 February 11

Must See at FASHION EXPOSED 2011

It’s that time of year again! Australia’s Fashion & Lingerie Expo FASHION EXPOSED. The lingerie industry is going from strength to strength despite reports of the retail doom and gloom. After a recent survey it was found that the majority of people still preferred to buy their clothes and lingerie in store so contrary to what you may have heard, there’s no reason to worry just yet.

When you are doing your orders for next season my advice to you is:

  • Know exactly what you want.
  • What sold well last season and what didn’t?
  • Don’t be scared to try something different. (Why don’t you ask your customers over the next week what they might like)
  • Always give your customers a collection that is quality no matter what the price. Ensure it speaks directly to your customers.
  • Know what sizes you’re selling, what sizes sold quickly and what sizes are now on your sale rail?

My WHAT’S HOT & MUST SEE at Fashion Exposed 2011

Underwear of Sweden

I can not wait to see what UWOS have to offer us as they are committed to giving us everyday luxury and now at an even better price. They are always cutting edge, forward thinking visionaries so make sure you pop in and say hello to them.

Moving Comfort

I just voted it the best sports bra on the market, recently on Today Tonight it’s an amazing collection and Natasha is dedicated to working with her stores to ensure their success.

Coco & Rogers

A first timer to Fashion Exposed so a must see, their collection fantastic what I love about them is they are real clothes you can wear everyday and still look like fashionista’s and still be super comfy.

Panache

I have been lucky enough to have had a sneak peak at the collection and I love what CLEO lingerie has to offer next season while the Panache Superbra has a spectacular splash of color and a corset that looks divine.

Eveden House

Always has a great range so always worth a look.

REMINDER:- Don't forget to email me your details for the FREE lingerie directory I’m launching. renee@braqueen.com.au

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